September 10, 2021
Influence instead of manipulation – that is relationship selling. Building connections rather than hijacking conversations with product/service offerings and pricing, creates longevity and loyalty between brands and customers. We sat…
September 9, 2021
From the desk of Khai Clardy: According to a recent article in the Washington Post, over 8 million people in America are unemployed while more than 10 million jobs are…
July 1, 2021
From the desk of Jordan Taylor: You know that your product or service stands out from the competition. It’s innovative! It’s extraordinary! But how are you going to communicate that…
June 10, 2021
As a strategic marketing and public relations agency, Neuger is dedicated to building strong relationships in our industry and our involvement with the Public Relations Society of America (PRSA) provides…
June 10, 2021
From the desk of Eric Molho: Marketers are inundated with tactics and creative ideas for sharing stories. While we know an aligned mix of tactics is effective at reaching audiences,…
June 9, 2021
We hosted our Common Good Breakfast Thursday, May 13, to discuss the impact of how we can better communicate – from our personal conversations to boardrooms – and advocate for…
May 13, 2021
From the desk of Wendy Placko: Selling isn’t easy. It can be even tougher when what you are selling does not fit in your office, garage or pocket. As the…
May 7, 2021
Whether you’re planning a live or virtual event for your organization or client, a great way to kickstart your planning process is to determine your event’s theme. At a recent…
April 22, 2021
From the desk of Elin Odegaard: Digital marketing has expanded dramatically in the last 20 years, leading many to believe that print marketing has been left in its dust. Surprisingly,…
April 21, 2021
There are many complex and distinct levels of public policy advocacy, including relationship building, public education and lobbying – all of which require effective communication. We must identify which tools…