Commentaries Archive

The Savvy Socialite

Facebook is at it again.

Some of you may know that our friends at Facebook recently announced yet another change to their insanely popular social networking site. This change will supposedly be made, as with other Facebook tweaks, at some mysterious point in the future. More

The Marketing of Madness

The frenzy around March Madness is really about packaging. My “proof?” Easy. Ask people if they know the significance of Texas Western in NCAA history, most won’t know (unless they’ve seen the movie “Glory Road.”) Ask which college team has won 10 straight national championships, most won’t know. Ask when the field expanded to 65 teams, most won’t know. (Heck, I don’t even know.) More

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